Postgraduate Certificate in Voice of the Customer Strategy

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The Postgraduate Certificate in Voice of the Customer (VoC) Strategy is a comprehensive course that emphasizes the importance of customer feedback in organizational decision-making. This certificate course addresses the growing industry demand for professionals who can effectively gather, analyze, and act on VoC data to drive business growth and improve customer experience.

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About this course

Throughout the course, learners will develop essential skills in VoC strategy, including survey design, data analysis, and communication of insights. They will also gain a deep understanding of the latest VoC tools and techniques, enabling them to lead successful VoC programs in their organizations. By earning this certification, learners will demonstrate their expertise in VoC strategy, positioning themselves for career advancement in fields such as customer experience, market research, and product management. With a focus on practical application, this course equips learners with the skills they need to make a real impact in their organizations and drive customer-centric decision-making.

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Course Details

• Voice of the Customer (VoC) Program Development
• Understanding Customer Needs and Expectations
• VoC Data Collection Methods and Tools
• VoC Data Analysis and Insights Generation
• VoC Strategy Integration with Business Operations
• VoC Program Evaluation and Continuous Improvement
• Customer Experience (CX) Management and VoC
• VoC Technology and Platforms
• VoC Ethics and Privacy Considerations

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