Undergraduate Certificate in B2B E-mail Marketing
-- viewing nowThe Undergraduate Certificate in B2B E-mail Marketing is a comprehensive course designed to equip learners with essential skills for career advancement in the thriving digital marketing industry. This program emphasizes the importance of data-driven and ROI-focused e-mail marketing strategies, specifically for the B2B sector.
7,910+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Introduction to B2B E-mail Marketing: Understanding the basics, benefits, and challenges of B2B e-mail marketing.
• E-mail List Building: Strategies for building high-quality e-mail lists for B2B marketing.
• E-mail Campaign Planning: Developing effective e-mail campaigns targeting B2B audiences.
• Copywriting for B2B E-mails: Crafting compelling and persuasive e-mail copy.
• E-mail Design and Layout: Best practices for designing visually appealing and responsive e-mails.
• Segmentation and Personalization: Techniques for segmenting audiences and personalizing e-mail content.
• Deliverability and Compliance: Ensuring e-mails reach their intended recipients while adhering to anti-spam regulations.
• Analytics and Optimization: Analyzing e-mail campaign performance and optimizing for improved results.
• Integrating E-mail Marketing with CRM and Marketing Automation: Leveraging technology to streamline and automate B2B e-mail marketing efforts.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate