Graduate Certificate in Multi-Touch Attribution Models
-- viewing nowThe Graduate Certificate in Multi-Touch Attribution Models is a comprehensive course that addresses the growing industry demand for data-driven marketing strategies. This certificate course focuses on advanced attribution modeling techniques, empowering learners with the skills to accurately measure marketing impact across multiple channels.
3,263+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Multi-Touch Attribution Fundamentals
• Understanding Attribution Models: Single-Touch vs. Multi-Touch
• Data-Driven Attribution: Leveraging Analytics for Model Selection
• Linear, Time Decay, Position Based, and Custom Attribution Models
• Implementing Multi-Touch Attribution: A Practical Guide
• Multi-Channel Attribution: Bridging Online and Offline Channels
• Performance Measurement in Multi-Touch Attribution
• Overcoming Challenges in Multi-Touch Attribution
• Machine Learning and Predictive Analytics in Multi-Touch Attribution
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate