Postgraduate Certificate in Internet Retailing Basics
-- viewing nowThe Postgraduate Certificate in Internet Retailing Basics is a comprehensive course designed to equip learners with the essential skills needed to thrive in the rapidly growing e-commerce industry. This course focuses on the fundamentals of internet retailing, including website design, digital marketing, customer relationship management, and supply chain management.
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Course Details
• Introduction to Internet Retailing: Understanding the basics and scope of internet retailing, its impact on modern business, and the benefits it offers over traditional retail methods.
• E-commerce Platforms: Exploring various e-commerce platforms and their features, including website builders, shopping cart solutions, and marketplaces.
• Digital Marketing: Learning about digital marketing techniques, such as search engine optimization (SEO), pay-per-click (PPC) advertising, email marketing, and social media marketing.
• User Experience (UX) Design: Understanding the principles of UX design, including website navigation, layout, and user interface.
• Customer Relationship Management (CRM): Learning about CRM strategies, tools, and best practices to manage customer interactions and data.
• Payment Gateways and Security: Exploring payment gateways, their features, and security measures to ensure safe and secure online transactions.
• Inventory Management: Understanding the principles of inventory management, including forecasting, stock control, and supply chain management.
• Order Fulfillment and Shipping: Learning about order fulfillment and shipping strategies, including in-house fulfillment, dropshipping, and third-party logistics (3PL).
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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