Graduate Certificate in Trade Show Value Creation
-- viewing nowThe Graduate Certificate in Trade Show Value Creation is a comprehensive course designed to equip learners with the essential skills to maximize the potential of trade shows for business growth. This course is crucial in today's industry where face-to-face marketing at trade shows remains a significant strategy for companies to showcase products, services, and establish brand presence.
4,826+
Students enrolled
GBP £ 140
GBP £ 202
Save 44% with our special offer
About this course
100% online
Learn from anywhere
Shareable certificate
Add to your LinkedIn profile
2 months to complete
at 2-3 hours a week
Start anytime
No waiting period
Course Details
• Trade Show Strategy: Understanding the role of trade shows in marketing, selecting the right shows, and developing a successful trade show strategy.
• Exhibit Design and Production: Designing and building an effective trade show booth, including graphics, signage, and multimedia presentations.
• Lead Generation and Qualification: Identifying and qualifying potential leads at trade shows, using tools such as badge scanning, surveys, and contests.
• Sales and Relationship Building: Engaging with attendees, delivering sales presentations, and building relationships with potential customers.
• Event Planning and Management: Coordinating logistics, managing timelines, and ensuring a smooth and successful event.
• Measurement and Analysis: Tracking and analyzing trade show performance, using metrics such as cost per lead, ROI, and customer acquisition costs.
• Trade Show Technology: Leveraging technology to enhance the trade show experience, including virtual and augmented reality, mobile apps, and social media.
• Trade Show Marketing and Promotion: Developing and executing marketing campaigns to drive attendance and engagement at trade shows.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
Why people choose us for their career
Loading reviews...
Frequently Asked Questions
Course fee
- 3-4 hours per week
- Early certificate delivery
- Open enrollment - start anytime
- 2-3 hours per week
- Regular certificate delivery
- Open enrollment - start anytime
- Full course access
- Digital certificate
- Course materials
Get course information
Earn a career certificate