Undergraduate Certificate in Value Selling for Gen Z

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Undergraduate Certificate in Value Selling for Gen Z: This certificate course is designed to empower Gen Z learners with the essential skills needed to thrive in today's dynamic sales landscape. The course focuses on value selling, a sales approach that prioritizes understanding and addressing customers' unique needs.

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About this course

With a curriculum that blends theory and practice, learners will gain a comprehensive understanding of the sales process, from lead generation to closing deals. The course is particularly important in an era where customers expect personalized and meaningful engagement. By equipping learners with the skills to sell value rather than products, the course prepares them for rewarding careers in sales and beyond. The demand for value-centric sales professionals is high across industries, making this course a strategic investment in your career advancement.

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Course Details

• Understanding Value Selling for Gen Z 
• The Importance of Personal Branding in Value Selling
• Leveraging Social Media for Effective Value Selling
• Tailoring Value Propositions for Gen Z Customers
• Value-Based Communication Strategies for Gen Z
• Building Trust and Rapport with Gen Z Customers
• Overcoming Objections and Closing Deals with Gen Z
• Utilizing Technology in Value Selling to Gen Z
• Measuring Success in Value Selling to Gen Z

Career Path

The Undergraduate Certificate in Value Selling is an excellent choice for Gen Z students looking to make an impact in the UK job market. This section highlights the job role demand using a 3D pie chart that showcases the different positions where these skills are crucial. The Sales Development Representative (SDR) role takes a considerable share of the job market, with 25% of the demand. Sales professionals in this position usually focus on prospecting, lead generation, and setting up appointments for Account Managers to close. Account Managers come in next, representing 20% of the demand for value selling specialists. They manage existing client relationships, ensure customer satisfaction, and identify growth opportunities within their client base. Business Development Managers (BDMs) are responsible for driving sales strategies, identifying new markets, and forming partnerships. They account for 18% of the demand in the UK job market. Value Proposition Designers and Sales Engineers make up the remaining 33% of the demand. Value Proposition Designers focus on creating, testing, and improving value propositions, while Sales Engineers collaborate with the sales team to provide technical expertise and solutions that meet clients' needs. Lastly, Sales Operations roles are essential for maintaining the sales team's efficiency. They support the sales team's day-to-day activities, manage sales data, and provide insights to help improve sales processes. With 8% of the demand, Sales Operations professionals play a vital role in ensuring the sales team's success.

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
UNDERGRADUATE CERTIFICATE IN VALUE SELLING FOR GEN Z
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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