Professional Certificate in Media Buying for Digital Marketers

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The Professional Certificate in Media Buying for Digital Marketers is a comprehensive course designed to provide learners with the essential skills needed to excel in digital marketing. This program focuses on media buying, a critical aspect of digital marketing that involves purchasing ad space to reach a target audience effectively.

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ร€ propos de ce cours

With the increasing demand for digital marketing professionals, this course is essential for those looking to advance their careers in this field. According to the Bureau of Labor Statistics, employment in advertising, promotions, and marketing management is projected to grow 10 percent from 2020 to 2030, faster than the average for all occupations. Through this course, learners will gain hands-on experience with media buying tools and platforms, learn how to create and manage media buying strategies, and understand how to measure and optimize campaign performance. By the end of the course, learners will have the skills and knowledge needed to succeed in media buying and take their digital marketing careers to the next level.

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Dรฉtails du cours

โ€ข Understanding Media Buying for Digital Marketers
โ€ข Setting Up Media Buying Campaigns
โ€ข Identifying Relevant Ad Networks and Platforms
โ€ข Targeting Strategies in Digital Media Buying
โ€ข Budgeting and Bidding in Media Buying
โ€ข Measuring and Optimizing Media Buying Performance
โ€ข Ad Formats and Placements
โ€ข Legal and Ethical Considerations in Media Buying
โ€ข Emerging Trends and Future of Media Buying

Parcours professionnel

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Exigences d'admission

  • Comprรฉhension de base de la matiรจre
  • Maรฎtrise de la langue anglaise
  • Accรจs ร  l'ordinateur et ร  Internet
  • Compรฉtences informatiques de base
  • Dรฉvouement pour terminer le cours

Aucune qualification formelle prรฉalable requise. Cours conรงu pour l'accessibilitรฉ.

Statut du cours

Ce cours fournit des connaissances et des compรฉtences pratiques pour le dรฉveloppement professionnel. Il est :

  • Non accrรฉditรฉ par un organisme reconnu
  • Non rรฉglementรฉ par une institution autorisรฉe
  • Complรฉmentaire aux qualifications formelles

Vous recevrez un certificat de rรฉussite en terminant avec succรจs le cours.

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PROFESSIONAL CERTIFICATE IN MEDIA BUYING FOR DIGITAL MARKETERS
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London School of International Business (LSIB)
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05 May 2025
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