Professional Certificate in Browser-based Cookie Tracking
-- ViewingNowThe Professional Certificate in Browser-based Cookie Tracking is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly evolving digital marketing industry. This course focuses on the importance of cookie tracking, a critical aspect of online advertising and analytics.
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โข Introduction to Cookies: Understanding what cookies are, how they work, and their importance in browser-based tracking. โข HTTP Cookies: Learning about HTTP cookies, their syntax, and how they are set and retrieved in web development. โข Session Tracking: Understanding the concept of session tracking, how cookies are used in session tracking, and their advantages and disadvantages. โข Persistent Cookies: Learning about persistent cookies, their differences from session cookies, and how they are used in browser-based tracking. โข Cookie Security: Understanding the security risks associated with cookies, how to protect user data, and best practices for secure cookie handling. โข Cross-Site Scripting (XSS) Attacks: Learning about XSS attacks, how they are used to steal cookie data, and how to prevent them. โข Cross-Site Request Forgery (CSRF) Attacks: Understanding CSRF attacks, how they are used to steal cookie data, and how to prevent them. โข European Union (EU) Cookie Law: Learning about the EU cookie law, its requirements, and how to comply with it in browser-based tracking. โข Google Analytics Cookies: Understanding how Google Analytics uses cookies for tracking and analyzing website traffic. โข Privacy Concerns with Cookie Tracking: Learning about the privacy concerns associated with cookie tracking, how to address them, and best practices for ethical cookie tracking.
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