Postgraduate Certificate in Project Marketing
-- ViewingNowThe Postgraduate Certificate in Project Marketing is a comprehensive course designed to equip learners with essential skills for successful project marketing campaigns. This certificate course emphasizes the importance of strategic planning, market research, and customer relationship management in project marketing.
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โข Understanding Target Audiences & Market Segmentation
โข Project Positioning, Branding & Identity
โข Integrated Marketing Communications in Project Marketing
โข Stakeholder Management & Relationship Building
โข Digital Marketing Strategies for Projects
โข Project Marketing Metrics & Analytics
โข Legal & Ethical Considerations in Project Marketing
โข Crisis Management & Reputation Restoration
โข Capstone Project: Developing a Project Marketing Plan
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