Postgraduate Certificate in Digital Marketing for NGOs
-- ViewingNowThe Postgraduate Certificate in Digital Marketing for NGOs is a comprehensive course designed to empower NGO professionals with the latest digital marketing skills. In today's digital age, non-profit organizations require innovative strategies to reach their target audience and achieve their mission.
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GBP £ 140
GBP £ 202
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โข Digital Marketing Fundamentals: Understanding the digital marketing landscape, digital channels, and how to develop a digital marketing strategy for NGOs.
โข Search Engine Optimization (SEO): Learning SEO best practices to improve website visibility on search engines, increase organic traffic, and reach a wider audience.
โข Content Marketing: Creating and distributing valuable, relevant, and consistent content to engage and attract potential supporters and donors.
โข Social Media Marketing: Utilizing social media platforms to build brand awareness, engage with the community, and drive action for NGO causes.
โข Email Marketing: Designing and implementing effective email campaigns to engage supporters, promote events, and solicit donations.
โข Data Analytics and Reporting: Analyzing and interpreting digital marketing data to measure performance, optimize campaigns, and report on impact.
โข Digital Fundraising: Leveraging digital marketing techniques to drive fundraising efforts, including online donations, crowdfunding, and peer-to-peer fundraising.
โข Mobile Marketing: Optimizing digital marketing efforts for mobile devices, including SMS campaigns, mobile apps, and mobile-responsive websites.
โข Digital Advertising: Designing and managing digital advertising campaigns, including pay-per-click (PPC), display ads, and social media ads, to reach specific audience segments.
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