Graduate Certificate in Landing Page Optimization Analytics
-- ViewingNowThe Graduate Certificate in Landing Page Optimization Analytics is a crucial course designed to meet the growing industry demand for experts who can optimize landing pages for maximum conversions. This program equips learners with essential skills in data analysis, user experience, and conversion rate optimization, making them highly valuable in today's digital marketing landscape.
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โข Unit 1: Introduction to Landing Page Optimization Analytics
โข Unit 2: Understanding User Behavior and Conversion Rates
โข Unit 3: A/B Testing and Experimentation Techniques
โข Unit 4: Google Analytics for Landing Page Optimization
โข Unit 5: Heatmaps, Clickmaps, and Scrollmaps
โข Unit 6: Best Practices for Landing Page Design and Content
โข Unit 7: Mobile Landing Page Optimization
โข Unit 8: Personalization and Segmentation Strategies
โข Unit 9: Multivariate Testing and Analysis
โข Unit 10: Optimizing Landing Pages for SEO and SEM
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