Undergraduate Certificate in Chinese Consumer Behavior
-- ViewingNowThe Undergraduate Certificate in Chinese Consumer Behavior is a comprehensive program designed to provide learners with essential insights into the Chinese market. This course highlights the importance of understanding Chinese consumer behavior, a critical aspect for businesses seeking to expand or thrive in the world's most populous nation.
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โข Introduction to Chinese Consumer Behavior
โข Chinese Market Analysis and Research
โข Chinese Consumer Psychology
โข Social Influence and Consumer Decision Making in China
โข Chinese Consumer Culture and Lifestyle
โข Digital Marketing and E-commerce in China
โข Chinese Consumer Segmentation and Targeting
โข Branding and Advertising in China
โข Consumer Protection and Ethics in China
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