Professional Certificate in Digital Reputation and Public Relations
-- ViewingNowThe Professional Certificate in Digital Reputation and Public Relations is a comprehensive course designed to equip learners with essential skills for managing and enhancing digital reputation. In today's digital age, maintaining a positive online presence is crucial for both individuals and organizations.
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GBP £ 140
GBP £ 202
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โข Understanding Digital Reputation Management: concepts, strategies, and tools for monitoring and maintaining a positive online presence.
โข Building a Strong Digital Brand: creating and promoting a consistent, professional image across digital platforms.
โข Public Relations in the Digital Age: adapting traditional PR tactics for the online world, including social media and online communities.
โข Online Crisis Management: preparing for and responding to negative events or publicity in the digital space.
โข Digital Listening and Engagement: monitoring and engaging with online conversations and communities to build relationships and influence perceptions.
โข Search Engine Optimization (SEO) for PR: optimizing digital content for search engines to increase visibility and reach.
โข Measuring Digital Reputation: using analytics and metrics to track progress and measure the success of digital reputation management efforts.
โข Digital Ethics and Privacy: understanding the ethical considerations and legal regulations surrounding digital reputation and public relations.
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