Undergraduate Certificate in Strategic Public Relations Techniques
-- ViewingNowThe Undergraduate Certificate in Strategic Public Relations Techniques is a comprehensive course designed to equip learners with essential skills for successful public relations careers. This certificate program emphasizes the importance of strategic communication, crisis management, and media relations in today's fast-paced, interconnected world.
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โข Introduction to Public Relations: Understanding PR Principles
โข Crafting Strategic Public Relations Messages
โข Media Relations and Press Release Writing
โข Crisis Communication and Management
โข Digital Public Relations: Social Media and Online Engagement
โข Public Relations Research and Measurement
โข Stakeholder Management and Community Relations
โข Ethics in Public Relations
โข Integrated Marketing Communications and Brand Strategy
โข Capstone Project: Developing a Strategic Public Relations Campaign
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