Graduate Certificate in B2B Technical Sales Techniques
-- ViewingNowThe Graduate Certificate in B2B Technical Sales Techniques is a crucial course designed to meet the growing industry demand for sales professionals with technical expertise. This certificate program equips learners with the essential skills needed to excel in B2B technical sales roles, focusing on advanced communication, negotiation, and consultative selling strategies.
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โข B2B Sales Fundamentals: Understanding the B2B sales process, buyer personas, and customer relationship building.
โข Technical Product Knowledge: Gaining in-depth knowledge of the technical products and services being sold.
โข Effective Communication: Developing strong communication skills, including written, verbal, and visual presentation techniques.
โข Proposal and Presentation Skills: Creating compelling proposals and delivering persuasive presentations to potential clients.
โข Negotiation Techniques: Mastering negotiation strategies to close deals and maintain long-term business relationships.
โข Key Account Management: Managing key accounts, identifying growth opportunities, and mitigating risks.
โข Sales Analytics and Metrics: Utilizing sales data and analytics to drive decision-making and improve performance.
โข Digital Marketing for B2B Sales: Leveraging digital marketing channels and tools to generate leads and support the sales process.
โข Ethical Selling Practices: Adhering to ethical selling practices and understanding the legal aspects of B2B sales.
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