Graduate Certificate in CRM for Hospitality and Tourism
-- ViewingNowThe Graduate Certificate in CRM (Customer Relationship Management) for Hospitality and Tourism is a vital course designed to enhance your skills in managing customer relationships in the dynamic hospitality and tourism industry. This program focuses on the importance of CRM in providing exceptional customer experiences, building customer loyalty, and driving business growth.
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โข CRM Fundamentals
โข CRM Strategy in Hospitality and Tourism
โข Customer Segmentation and Profiling
โข Customer Relationship Lifecycle
โข Data-Driven Decision Making in CRM
โข CRM Technology and Systems
โข Personalization and Customer Experience
โข Social CRM and Reputation Management
โข CRM Analytics and Metrics
โข CRM Ethics and Legal Considerations
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