Undergraduate Certificate in Event Branding and Promotion
-- ViewingNowThe Undergraduate Certificate in Event Branding and Promotion is a comprehensive course designed to equip learners with essential skills in event planning, branding, and marketing. This program emphasizes the importance of creating unique and engaging events that effectively promote brand identity and awareness.
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โข Unit 1: Introduction to Event Branding and Promotion
โข Unit 2: Understanding Target Audiences and Market Segmentation
โข Unit 3: Developing Effective Event Branding Strategies
โข Unit 4: Leveraging Social Media and Digital Marketing for Event Promotion
โข Unit 5: Experiential Marketing and On-Site Promotion Techniques
โข Unit 6: Event Sponsorship and Partnership Opportunities
โข Unit 7: Public Relations and Media Management for Events
โข Unit 8: Metrics and Analytics in Event Promotion
โข Unit 9: Crisis Management and Contingency Planning for Event Promotion
โข Unit 10: Trends and Innovations in Event Branding and Promotion
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