Graduate Certificate in Internet-Based Marketing Strategy
-- ViewingNowThe Graduate Certificate in Internet-Based Marketing Strategy is a vital course designed to meet the growing demand for digital marketing expertise. This certification equips learners with essential skills needed to thrive in today's online-focused business environment.
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• Digital Marketing Analytics: Understanding and interpreting data to make informed decisions in internet-based marketing strategies.<br>
โข • Search Engine Optimization (SEO): Techniques for improving website visibility on search engines.<br>
โข • Pay-Per-Click (PPC) Advertising: Strategies for creating and managing effective paid online advertising campaigns.<br>
โข • Social Media Marketing: Leveraging social media platforms to increase brand awareness and customer engagement.<br>
โข • Content Marketing: Developing and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience.<br>
โข • Email Marketing: Techniques for creating and executing targeted email campaigns to engage customers and drive sales.<br>
โข • Mobile Marketing: Strategies for reaching and engaging with customers on mobile devices.<br>
โข • User Experience (UX) Design: Creating user-friendly digital experiences to drive conversions and loyalty.<br>
โข • E-commerce Strategy: Maximizing online sales through effective product presentation, pricing, and promotion.<br>
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