Professional Certificate in Product Management
-- ViewingNowThe Professional Certificate in Product Management is a comprehensive course that equips learners with essential skills for career advancement in the product management industry. This program covers the entire product lifecycle, from ideation and development to launch and post-launch analysis.
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⢠Product Strategy: Understanding market research, competitive analysis, and defining a product vision and roadmap.
⢠Requirements Gathering: Techniques for gathering and prioritizing requirements from stakeholders and users.
⢠Product Design: Principles of user-centered design, prototyping, and usability testing.
⢠Agile Product Management: Implementing agile methodologies, sprint planning, and backlog management.
⢠Go-to-Market Strategy: Launch planning, positioning, messaging, and go-to-market tactics.
⢠Data-Driven Decision Making: Utilizing data analytics, metrics, and KPIs to inform product decisions.
⢠Stakeholder Management: Communication, collaboration, and relationship building with cross-functional teams.
⢠Financial Acumen: Understanding the financial aspects of product management, including pricing, revenue models, and budgeting.
⢠Product Lifecycle Management: Managing the entire product lifecycle from conception to retirement.
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