Postgraduate Certificate in Ephemeral Marketing Technology
-- ViewingNowThe Postgraduate Certificate in Ephemeral Marketing Technology is a cutting-edge course designed to equip learners with the essential skills needed to excel in the fast-paced world of ephemeral marketing. With the rise of social media platforms that prioritize ephemeral content, such as Instagram and Snapchat, there is a growing demand for marketing professionals who understand how to leverage these channels to connect with audiences.
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⢠Ephemeral Content Creation: fundamentals of creating captivating ephemeral content, focusing on Snapchat and Instagram Stories.
⢠Brand Storytelling with Ephemeral Marketing: mastering the art of storytelling using disappearing content to engage and retain audiences.
⢠Marketing Funnel & Ephemeral Content: understanding the role of ephemeral content in each stage of the marketing funnel.
⢠Performance Metrics & Analytics: measuring the effectiveness of ephemeral marketing campaigns and interpreting the data.
⢠Influencer Marketing & Ephemeral Content: collaborating with influencers to maximize reach and engagement through ephemeral content.
⢠Legal & Ethical Considerations: navigating the complex legal and ethical landscape of ephemeral marketing.
⢠Visual Design Principles for Ephemeral Content: applying design principles to enhance the visual appeal of ephemeral marketing materials.
⢠Ephemeral Content Strategy: developing a comprehensive strategy that aligns with overall marketing goals.
⢠Emerging Trends in Ephemeral Marketing: staying up-to-date with the latest trends and best practices in the industry.
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