Professional Certificate in Global Marketing Mix Decisions
-- ViewingNowThe Professional Certificate in Global Marketing Mix Decisions is a vital course that enhances your understanding of formulating and implementing effective marketing strategies in the global market. This program focuses on the critical components of the marketing mix, including product, price, promotion, and distribution, in a global context.
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⢠Unit 1: Introduction to Global Marketing Mix Decisions
⢠Unit 2: Understanding the Global Marketplace and Consumer Behavior
⢠Unit 3: Product Strategies in Global Marketing
⢠Unit 4: Price Strategies in Global Marketing
⢠Unit 5: Promotion Strategies in Global Marketing
⢠Unit 6: Place (Distribution) Strategies in Global Marketing
⢠Unit 7: Analyzing Cultural and Social Factors in Global Marketing
⢠Unit 8: Global Marketing Mix Decisions for B2B and B2C Companies
⢠Unit 9: Legal and Ethical Considerations in Global Marketing
⢠Unit 10: Case Studies in Global Marketing Mix Decisions
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