Postgraduate Certificate in FMCG Brand Communication
-- ViewingNowThe Postgraduate Certificate in FMCG (Fast-Moving Consumer Goods) Brand Communication is a comprehensive course designed to enhance your skills in FMCG marketing and brand communication. This certification program emphasizes the importance of strategic communication, consumer behavior, and brand management in the highly competitive FMCG industry.
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• FMCG (Fast-Moving Consumer Goods) Industry Overview
• Brand Strategy and Positioning in FMCG
• Integrated Marketing Communication for FMCG Brands
• Advertising and Promotions in FMCG Brand Communication
• Digital and Social Media Strategies for FMCG Brands
• Packaging Design and Visual Merchandising
• Public Relations and Crisis Management for FMCG Brands
• Measuring Effectiveness in FMCG Brand Communication
• Ethical Considerations in FMCG Brand Communication
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