Professional Certificate in Media Buying in the Digital Age
-- ViewingNowThe Professional Certificate in Media Buying in the Digital Age is a comprehensive course that equips learners with the essential skills needed to excel in the rapidly evolving media buying landscape. This certificate course emphasizes the importance of media buying in today's digital era and covers various topics including programmatic advertising, data analytics, and cross-channel media planning.
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• Media Buying Fundamentals
• Digital Media Landscape
• Programmatic Advertising
• Social Media Ad Buying
• Mobile Advertising Strategies
• Digital Audio & Connected TV Ad Buying
• Data Analysis for Media Buying
• Cross-Channel Media Buying Strategy
• Media Buying Ethics & Compliance
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