Postgraduate Certificate in Conversion Rate Optimization in UX/UI Design
-- ViewingNowThe Postgraduate Certificate in Conversion Rate Optimization (CRO) in UX/UI Design is a comprehensive course designed to equip learners with essential skills for career advancement in the competitive digital industry. This course emphasizes the importance of enhancing user experience and interface design to optimize conversion rates, thereby driving business growth.
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GBP £ 140
GBP £ 202
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⢠User Research and Analysis: Understanding user needs, behaviors, and motivations through various research methods and data analysis techniques.
⢠User Experience (UX) Design Principles: Applying fundamental UX design principles such as usability, accessibility, and user-centered design to improve conversion rates.
⢠User Interface (UI) Design for Conversion Optimization: Designing interfaces that guide users towards desired actions, using visual hierarchy, layout, and interactive elements.
⢠A/B Testing and Experimentation: Implementing A/B tests and multivariate experiments to validate design decisions and measure the impact on conversion rates.
⢠Web Analytics and Data-Driven Design: Analyzing web analytics data to inform design decisions, identify user pain points, and measure the success of optimization efforts.
⢠Persuasive Design and User Psychology: Understanding user psychology and applying persuasive design techniques to influence user behavior and increase conversions.
⢠Responsive and Adaptive Design: Designing interfaces that adapt to different devices, screen sizes, and contexts to optimize conversion rates.
⢠Copywriting and Microcopy for Conversion Optimization: Crafting persuasive and clear copy that guides users towards desired actions and improves conversion rates.
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