Graduate Certificate in Strategic Account Sales
-- ViewingNowThe Graduate Certificate in Strategic Account Sales is a specialized course designed for sales professionals seeking to enhance their strategic selling skills. In today's competitive business landscape, the ability to manage and grow key accounts is crucial for career advancement and organizational success.
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⢠Strategic Selling Principles: Understanding the key concepts and principles of strategic selling, including identifying high-value customers, uncovering customer needs, and developing customized sales strategies.
⢠Account Management Techniques: Learning the best practices for managing strategic accounts, including account planning, relationship building, and performance measurement.
⢠Sales Forecasting and Analysis: Developing the skills to accurately forecast sales, analyze sales data, and use that information to inform sales strategy.
⢠Negotiations and Closing Techniques: Mastering the art of negotiation and closing techniques to maximize sales and revenue.
⢠Cross-Functional Collaboration: Understanding the importance of cross-functional collaboration in strategic account sales, including working with marketing, product development, and customer service teams.
⢠Sales Technology and Tools: Exploring the latest sales technology and tools, including customer relationship management (CRM) systems, sales intelligence platforms, and sales analytics tools.
⢠Sales Ethics and Compliance: Learning about the ethical considerations and legal requirements of strategic account sales, including data privacy, anti-corruption, and anti-trust laws.
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