Graduate Certificate in Lunda for Mobile Commerce

• Mobile Commerce Fundamentals – Exploring the primary concepts and trends in mobile commerce, including its impact on business and consumer behavior. • Mobile Marketing Strategies – Examining the key methods and tools for marketing on mobile devices, including mobile advertising, social media, and mobile search optimization. • Mobile Payment Systems – Investigating the various mobile payment systems available, including near-field communication (NFC), mobile wallets, and QR codes. • Mobile Security & Privacy – Understanding the security and privacy concerns related to mobile commerce, and the strategies and technologies used to protect user data. • Mobile Analytics – Learning how to collect, analyze, and interpret mobile data to improve mobile commerce performance and user experience. • Mobile User Experience Design – Exploring the best practices for designing mobile-friendly user interfaces, with a focus on usability, accessibility, and user engagement. • Mobile App Development for Commerce – Investigating the development process for mobile commerce apps, including design, coding, testing, and deployment. • Mobile Commerce Laws & Regulations – Understanding the legal and regulatory landscape for mobile commerce, including consumer protection, data privacy, and intellectual property laws.