Postgraduate Certificate in Experiential Tourism Marketing

Name: Postgraduate Certificate in Experiential Tourism Marketing
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The Postgraduate Certificate in Experiential Tourism Marketing is a career-advancing course designed for professionals in the tourism and hospitality industry. This program emphasizes the importance of creating authentic, memorable experiences to attract and retain customers in the modern tourism landscape.

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AboutThisCourse

With the global tourism industry demanding innovative marketing strategies, this certificate course equips learners with essential skills to design and implement experiential marketing campaigns that drive growth and customer loyalty. Topics covered include consumer behavior, storytelling, digital marketing, data analytics, and sustainability practices – all tailored to the tourism sector. By earning this certification, learners demonstrate a commitment to innovation and excellence in tourism marketing, enhancing their career prospects and positively impacting their organizations.

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CourseDetails

• Experiential Tourism: An Overview
• The Role of Marketing in Experiential Tourism
• Consumer Behavior and Psychology in Experiential Tourism
• Experiential Tourism Product Development and Design
• Digital Marketing Strategies for Experiential Tourism
• Experiential Tourism Branding and Positioning
• Measuring Success in Experiential Tourism Marketing
• Sustainable and Responsible Marketing in Experiential Tourism
• Case Studies in Experiential Tourism Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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POSTGRADUATE CERTIFICATE IN EXPERIENTIAL TOURISM MARKETING

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London School of International Business (LSIB)

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05 May 2025

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