Postgraduate Certificate in E-newsletter Marketing for Growth Hacking

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The Postgraduate Certificate in E-newsletter Marketing for Growth Hacking is a comprehensive course designed to equip learners with the essential skills needed to excel in digital marketing. This course is of paramount importance due to the increasing industry demand for professionals who can leverage e-newsletter marketing to drive growth hacking initiatives.

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AboutThisCourse

By enrolling in this course, learners will gain a deep understanding of e-newsletter marketing strategies, email list building, automation, and personalization techniques. They will also learn how to analyze and optimize email campaigns for maximum impact. Upon completion of the course, learners will be equipped with the skills needed to develop and execute effective e-newsletter marketing campaigns that drive growth hacking initiatives. This course will provide learners with a competitive edge in the job market, leading to career advancement opportunities in the digital marketing industry.

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CourseDetails

• E-newsletter Marketing Fundamentals: Understanding the basics of e-newsletter marketing, including its importance, benefits, and best practices. • Target Audience and Segmentation: Identifying and defining target audiences, and learning how to segment them effectively for personalized e-newsletter campaigns. • Content Creation and Design: Developing engaging, visually appealing, and relevant content that resonates with the target audience and drives growth. • Subscription Management and List Building: Managing subscriber lists, growing the subscriber base, and implementing effective opt-in and opt-out strategies. • Deliverability and Compliance: Ensuring high deliverability rates, understanding and adhering to spam laws and regulations, and maintaining a clean email list. • Analytics and Metrics: Measuring the success of e-newsletter campaigns using key performance indicators (KPIs) and analytics tools, and using data to optimize future campaigns. • Growth Hacking Techniques: Implementing innovative and creative growth hacking strategies to maximize the impact of e-newsletter marketing campaigns. • Automation and Workflow: Utilizing automation tools and workflows to streamline e-newsletter marketing processes and increase efficiency. • Integration with CRM and Marketing Platforms: Integrating e-newsletter marketing with customer relationship management (CRM) and marketing automation platforms for a holistic approach to growth hacking.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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POSTGRADUATE CERTIFICATE IN E-NEWSLETTER MARKETING FOR GROWTH HACKING
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London School of International Business (LSIB)
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05 May 2025
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