Graduate Certificate in Online Ad Tech

Name: Graduate Certificate in Online Ad Tech
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The Graduate Certificate in Online Ad Tech is a comprehensive course designed to meet the growing industry demand for experts in online advertising technology. This program equips learners with essential skills required to thrive in the dynamic and complex world of digital advertising.

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AboutThisCourse

Covering critical areas such as programmatic advertising, data analytics, and ad operations, the course empowers learners to navigate the digital ad ecosystem with confidence. The curriculum is designed and taught by industry professionals, ensuring that learners gain practical knowledge and skills that are directly applicable in the workplace. With digital ad spend projected to reach $517 billion by 2023, there has never been a better time to gain expertise in this field. This certificate course is an excellent opportunity for learners to advance their careers and stay ahead of the curve in the rapidly evolving world of online advertising technology.

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CourseDetails

• Online Advertising Fundamentals
• Display Advertising
• Search Engine Marketing (SEM)
• Social Media Advertising
• Programmatic Advertising
• Mobile Advertising
• Video Advertising
• Ad Tech Analytics
• Ad Fraud Detection and Prevention

CareerPath

The Graduate Certificate in Online Ad Tech is an excellent choice for professionals looking to specialize in the ever-evolving digital advertising industry. This section showcases the growing demand for specific roles in the UK market through a visually appealing 3D pie chart. Let's dive into these roles: 1. **Digital Marketing Specialist**: With a 35% share in the job market, these professionals are responsible for creating and implementing digital marketing campaigns to reach a wide range of audiences. 2. **Online Advertising Analyst**: Holding 25% of the job market, these experts analyze, monitor, and optimize online advertising campaigns to maximize return on investment. 3. **SEO & SEM Specialist**: Representing 20% of the demand, SEO & SEM specialists focus on increasing a website's visibility through organic and paid search engine rankings. 4. **Social Media Advertising Expert**: With 15% of the job market, these professionals create and manage compelling social media campaigns to increase brand awareness and customer engagement. 5. **Programmatic Advertising Manager**: This role accounts for 5% of the job market share, managing automated ad buying processes to target specific audiences more efficiently.

By understanding these job market trends, professionals can make informed decisions when pursuing a career in Online Ad Tech, ensuring a rewarding and successful future in the industry.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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GRADUATE CERTIFICATE IN ONLINE AD TECH

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London School of International Business (LSIB)

AwardedOn

05 May 2025

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