Undergraduate Certificate in Cross-platform Marketing Strategy

Name: Undergraduate Certificate in Cross-platform Marketing Strategy
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The Undergraduate Certificate in Cross-platform Marketing Strategy is a comprehensive course designed to equip learners with the essential skills needed to excel in today's dynamic marketing landscape. This certificate program emphasizes the importance of integrating marketing efforts across multiple platforms, devices, and channels to maximize reach, engagement, and conversions.

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AboutThisCourse

In an era where consumers interact with brands through various touchpoints, mastering cross-platform marketing strategies is crucial for career advancement. This course covers critical topics such as consumer behavior, data analysis, segmentation, targeting, positioning, and campaign management. By the end of the program, learners will be able to develop and implement effective cross-platform marketing campaigns that deliver results. With the increasing demand for marketing professionals who can navigate the complexities of cross-platform strategies, this certificate course provides learners with a competitive edge in the job market. By gaining hands-on experience with industry-leading tools and best practices, learners will be well-prepared to excel in various marketing roles and drive business growth.

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CourseDetails

• Cross-platform Marketing Fundamentals
• Understanding Target Audiences and Market Segmentation
• Multi-channel Campaign Planning and Execution
• Social Media Marketing and Engagement
• Content Marketing for Multiple Platforms
• Mobile Marketing and Responsive Design Strategies
• Email Marketing and Automation Techniques
• Analytics and Performance Tracking for Cross-platform Campaigns
• SEO and SEM for Maximum Online Visibility
• Ethical Considerations in Cross-platform Marketing

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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UNDERGRADUATE CERTIFICATE IN CROSS-PLATFORM MARKETING STRATEGY

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London School of International Business (LSIB)

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05 May 2025

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