Postgraduate Certificate in Heritage Hotel Marketing
-- ViewingNowThe Postgraduate Certificate in Heritage Hotel Marketing is a comprehensive course designed to meet the growing demand for marketing professionals in the heritage hotel industry. This course emphasizes the importance of preserving cultural heritage while implementing effective marketing strategies to attract visitors and maximize revenue.
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Unit 1: Introduction to Heritage Hotel Marketing
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Unit 2: Understanding the Heritage Hotel Industry
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Unit 3: Marketing Strategies for Heritage Hotels
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Unit 4: Heritage Hotel Branding and Positioning
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Unit 5: Digital Marketing for Heritage Hotels
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Unit 6: Social Media Marketing for Heritage Hotels
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Unit 7: Public Relations and Reputation Management for Heritage Hotels
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Unit 8: Revenue Management and Pricing Strategies for Heritage Hotels
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Unit 9: Customer Relationship Management for Heritage Hotels
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Unit 10: Evaluating the Effectiveness of Marketing Activities for Heritage Hotels
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EntryRequirements
- BasicUnderstandingSubject
- ProficiencyEnglish
- ComputerInternetAccess
- BasicComputerSkills
- DedicationCompleteCourse
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- ThreeFourHoursPerWeek
- EarlyCertificateDelivery
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- TwoThreeHoursPerWeek
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