Professional Certificate in Customer Insights for Business Marketing

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The Professional Certificate in Customer Insights for Business Marketing is a course designed to equip learners with essential skills for understanding and analyzing customer behavior. This program emphasizes the importance of data-driven decision making in business marketing, and teaches learners how to use data analytics tools to uncover customer insights.

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AboutThisCourse

With the increasing demand for data-driven marketing strategies, this course is highly relevant in today's industry. Learners will gain a competitive edge by developing the ability to interpret customer data, identify market trends, and create effective marketing campaigns. The course also covers important topics such as customer segmentation, targeting, and positioning, providing a comprehensive understanding of customer insights and their application in business marketing. By completing this course, learners will be equipped with the skills and knowledge needed to advance their careers in marketing, market research, and data analysis. The course is suitable for both beginners and experienced professionals looking to enhance their skillset and stay up-to-date with the latest industry trends.

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CourseDetails

• Customer Analytics Fundamentals
• Understanding Customer Segmentation
• Customer Value Management and Metrics
• Data Collection Methods for Customer Insights
• Data Analysis Techniques for Customer Insights
• Customer Experience Management
• Voice of the Customer (VoC) Programs
• Marketing Personalization and Targeting
• Leveraging Customer Insights for Business Growth

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
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FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN CUSTOMER INSIGHTS FOR BUSINESS MARKETING
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London School of International Business (LSIB)
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05 May 2025
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