Graduate Certificate in Mandarin-English Product Launch

Name: Graduate Certificate in Mandarin-English Product Launch
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The Graduate Certificate in Mandarin-English Product Launch is a career-advancing course designed to meet the growing industry demand for professionals with proficiency in Mandarin and English. This program equips learners with essential skills for managing product launches in both languages, opening up a world of opportunities in international business.

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AboutThisCourse

By completing this course, learners will gain a deep understanding of the cultural nuances, language barriers, and market dynamics that impact product launches in Mandarin and English-speaking markets. The course covers critical topics such as market research, product development, localization, and go-to-market strategies. With a practical, hands-on approach, this course provides learners with real-world experience and skills that are highly valued in today's globalized economy. By the end of the program, learners will be well-prepared to succeed in a variety of roles, including product manager, marketing specialist, and business development executive.

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CourseDetails

• Unit 1: Introduction to Mandarin-English Product Launch
• Unit 2: Market Research and Analysis for Mandarin-Speaking Markets
• Unit 3: Cross-Cultural Communication in Product Launches
• Unit 4: Mandarin-English Translation and Localization Techniques
• Unit 5: Product Positioning and Branding in Mandarin Markets
• Unit 6: Digital Marketing Strategies for Mandarin-Speaking Audiences
• Unit 7: Legal and Compliance Considerations in Mandarin Product Launches
• Unit 8: Stakeholder Management in Cross-Cultural Product Launches
• Unit 9: Metrics and Analytics for Mandarin Product Launch Success
• Unit 10: Case Studies: Successful Mandarin-English Product Launches

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GRADUATE CERTIFICATE IN MANDARIN-ENGLISH PRODUCT LAUNCH

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London School of International Business (LSIB)

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05 May 2025

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