Professional Certificate in Marketing Research in Pharma

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The Professional Certificate in Marketing Research in Pharma is a comprehensive course designed to equip learners with essential skills for success in the pharmaceutical industry. This program emphasizes the importance of data-driven decision-making and provides learners with the tools and techniques necessary to conduct effective marketing research in the pharma sector.

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AboutThisCourse

In today's highly competitive pharma market, marketing research plays a critical role in identifying new market opportunities, understanding customer needs, and developing effective marketing strategies. This course covers a wide range of topics, including market segmentation, targeting, positioning, customer insights, and marketing analytics. By completing this course, learners will gain a deep understanding of the pharma market and develop the skills necessary to conduct rigorous marketing research. This program is in high demand in the industry, and learners who complete this course will be well-positioned for career advancement in marketing, market research, and related fields in the pharma industry.

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CourseDetails

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• Marketing Research Fundamentals
• Pharma Industry: An Overview
• Quantitative Research Methods in Pharma
• Qualitative Research Methods in Pharma
• Secondary Research and Data Analysis in Pharma
• Pharma Market Segmentation and Targeting
• Product Development and Conjoint Analysis in Pharma
• Branding and Positioning in Pharma Marketing
• Customer Satisfaction and Loyalty in Pharma
• Pharma Marketing Research Ethics and Regulations

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
  • ComplementaryFormalQualifications

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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • DigitalCertificate
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PROFESSIONAL CERTIFICATE IN MARKETING RESEARCH IN PHARMA
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London School of International Business (LSIB)
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05 May 2025
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