Professional Certificate in Online Marketing 12 Month MBA

Name: Professional Certificate in Online Marketing 12 Month MBA
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The Professional Certificate in Online Marketing 12 Month MBA course is a comprehensive program designed to equip learners with the essential skills needed to excel in digital marketing. This course is vital in today's technology-driven world, where businesses increasingly rely on online marketing to reach their target audience.

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AboutThisCourse

With a strong emphasis on industry demand, this course covers key areas such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and analytics. By completing this program, learners will gain a deep understanding of these critical concepts and be able to apply them in real-world situations. This course is ideal for marketing professionals looking to advance their careers, business owners seeking to improve their online presence, or anyone interested in pursuing a career in digital marketing. By providing a solid foundation in online marketing principles, this 12-month MBA certificate course will help learners stand out in a competitive job market and achieve their career goals.

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CourseDetails

• Digital Marketing Fundamentals: Understanding the basics of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
• Web Analytics: Learning to analyze website traffic, user behavior, and conversion rates using tools like Google Analytics.
• Content Marketing: Creating and distributing valuable, relevant, and consistent content to attract and engage a target audience.
• Social Media Marketing: Leveraging social media platforms to build brand awareness, engage with customers, and drive website traffic.
• Email Marketing: Designing and implementing effective email campaigns to nurture leads and retain customers.
• Search Engine Marketing (SEM): Optimizing paid search campaigns to improve click-through rates (CTR) and conversion rates.
• Conversion Rate Optimization (CRO): Testing and optimizing website design, layout, and copy to increase conversion rates.
• Mobile Marketing: Developing mobile-specific marketing strategies, including app-based marketing and mobile-optimized websites.
• Marketing Automation: Implementing marketing automation tools to streamline and improve marketing workflows.

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

CompleteInTwoMonths

FlexibleLearningPace

TwoThreeHoursPerWeek
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DigitalCertificate
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PROFESSIONAL CERTIFICATE IN ONLINE MARKETING 12 MONTH MBA

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London School of International Business (LSIB)

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05 May 2025

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