Postgraduate Certificate in 12 Month MBA: Marketing Analytics

Name: Postgraduate Certificate in 12 Month MBA: Marketing Analytics
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The Postgraduate Certificate in 12 Month MBA: Marketing Analytics is a comprehensive course that provides learners with essential skills for career advancement in the ever-evolving field of marketing analytics. This course is designed to equip learners with the latest tools and techniques for data-driven marketing decision-making, enabling them to stay ahead in the competitive job market.

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AboutThisCourse

In today's data-driven world, marketing analytics has become a critical function for businesses looking to gain a competitive edge. The demand for marketing analytics professionals has never been higher, with companies seeking experts who can analyze consumer data and translate it into actionable insights. This certificate course covers key topics such as data visualization, predictive analytics, and marketing metrics, providing learners with hands-on experience using industry-standard tools such as Python, R, and Tableau. By the end of the course, learners will have a deep understanding of marketing analytics and be able to apply their skills to real-world business scenarios, making them highly valuable to potential employers.

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CourseDetails

• Marketing Analytics Strategy
• Data Analysis for Marketing
• Digital Marketing Analytics
• Customer Relationship Management (CRM) Analytics
• Marketing Mix Modeling
• Social Media Analytics
• Predictive Analytics for Marketing
• Marketing Analytics Tools and Software
• Marketing Analytics Case Studies
• Ethics and Privacy in Marketing Analytics

CareerPath

The Postgraduate Certificate in 12 Month MBA: Marketing Analytics program prepares students for various high-growth roles in the UK market. Our curriculum is designed to align with industry demands and trends, enabling students to excel in this competitive field. Here's a snapshot of some popular roles, their responsibilities, and their market share, visualised using a 3D pie chart: *Digital Marketing Manager*: These professionals create and optimise digital marketing campaigns, managing budgets and measuring performance to maximise ROI. *Market Research Analyst*: Analysing consumer preferences and market trends, these professionals provide valuable insights to guide strategic business decisions. *SEO Specialist*: Focused on optimising websites for search engines, these experts improve visibility, drive organic traffic, and enhance user experience. *Social Media Manager*: Curating content and managing online communities, these professionals build brand awareness, engage audiences, and foster customer loyalty. *Content Marketing Specialist*: Crafting compelling content, these experts fuel marketing campaigns, engage audiences, and establish thought leadership. *Marketing Analytics Manager*: Leveraging data-driven insights, these professionals optimise marketing strategies, measure performance, and drive growth.

EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
DedicationCompleteCourse

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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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POSTGRADUATE CERTIFICATE IN 12 MONTH MBA: MARKETING ANALYTICS

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London School of International Business (LSIB)

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05 May 2025

BlockchainId s-1-a-2-m-3-p-4-l-5-e

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