Postgraduate Certificate in Survey Design
-- ViewingNowThe Postgraduate Certificate in Survey Design is a vital course that equips learners with the essential skills to design and implement effective surveys. This certification is crucial in today's data-driven world, where organizations increasingly rely on survey data to make informed decisions.
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โข Survey Research Methods: Understanding the fundamentals of survey research, including questionnaire design, sampling, data collection methods, and data analysis techniques.
โข Questionnaire Design: Designing effective and unbiased survey questions, including closed-ended and open-ended questions, scaling techniques, and response formats.
โข Sampling Techniques: Understanding probability and non-probability sampling methods, including simple random sampling, stratified sampling, cluster sampling, and snowball sampling.
โข Data Collection Methods: Exploring various data collection methods, including mail surveys, telephone surveys, face-to-face interviews, and online surveys.
โข Data Analysis Techniques: Analyzing survey data using descriptive and inferential statistics, including frequency distributions, cross-tabulations, and hypothesis testing.
โข Survey Software and Tools: Learning how to use survey software and tools, such as Qualtrics, SurveyMonkey, and Google Forms, to design, administer, and analyze surveys.
โข Ethical Considerations in Survey Research: Understanding ethical considerations in survey research, including informed consent, confidentiality, and data security.
โข Advanced Survey Design: Exploring advanced survey design techniques, such as conjunctive and disjunctive questions, matrix questions, and embedded experiments.
โข Survey Quality Assurance: Ensuring survey quality through pilot testing, data cleaning, and data validation techniques.
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