Undergraduate Certificate in Actionable YouTube Ads

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The Undergraduate Certificate in Actionable YouTube Ads is a comprehensive course designed to equip learners with the essential skills needed to excel in the rapidly growing field of video marketing. This certificate program focuses on actionable strategies and techniques for creating, managing, and optimizing YouTube ad campaigns that drive results.

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With the increasing demand for video content, businesses across industries are investing heavily in YouTube advertising. According to a recent study, the number of small and medium-sized businesses advertising on YouTube has more than doubled in the past two years, making this a highly sought-after skill set in today's job market. Throughout the course, learners will gain hands-on experience in creating compelling YouTube ad content, targeting specific audiences, and measuring the success of their campaigns. By the end of the program, learners will have a portfolio of YouTube ad campaigns to showcase to potential employers, giving them a competitive edge in the job market and setting them on a path towards career advancement.

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โ€ข Introduction to Actionable YouTube Ads
โ€ข Setting Up a YouTube Advertising Account
โ€ข Understanding YouTube Ad Formats
โ€ข Creating Compelling YouTube Video Ads
โ€ข Targeting Strategies for Actionable YouTube Ads
โ€ข YouTube Ad Bidding and Budgeting
โ€ข Measuring Success with YouTube Ad Analytics
โ€ข Optimizing YouTube Ad Campaigns
โ€ข YouTube Ads Best Practices
โ€ข Case Studies on Successful YouTube Ad Campaigns

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Undergraduate Certificate in Actionable YouTube Ads: A cutting-edge program designed for digital marketing enthusiasts, focusing on the practical aspects of YouTube advertising, backed by in-depth data visualization. 1. YouTube Ad Strategist (45%): The course covers the art of creating compelling YouTube ad campaigns, understanding audience demographics, and utilizing YouTube's ad platform for optimal reach. 2. Video Content Specialist (25%): Hands-on learning experiences in video creation, editing, and optimization techniques to ensure content resonates with the target audience and meets industry standards. 3. PPC Campaign Manager (15%): Students learn to create, manage, and optimize PPC ad campaigns on Google Ads and YouTube, focusing on keyword research, bidding strategies, and ad copywriting. 4. Analytics & Optimization (15%): The course emphasizes data-driven decision-making, with topics including analyzing campaign performance, A/B testing, and conversion tracking to enhance ad effectiveness. These roles reflect industry relevance and the surging demand for YouTube advertising expertise in today's digital world.

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UNDERGRADUATE CERTIFICATE IN ACTIONABLE YOUTUBE ADS
ๆŽˆไบˆ็ป™
ๅญฆไน ่€…ๅง“ๅ
ๅทฒๅฎŒๆˆ่ฏพ็จ‹็š„ไบบ
London School of International Business (LSIB)
ๆŽˆไบˆๆ—ฅๆœŸ
05 May 2025
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