Professional Certificate in Secure Email Marketing
-- ViewingNowThe Professional Certificate in Secure Email Marketing is a comprehensive course that equips learners with the essential skills needed to excel in the rapidly evolving email marketing industry. This course focuses on secure email marketing practices, ensuring that learners can create and manage effective email marketing campaigns while maintaining the highest standards of data security and privacy.
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GBP £ 140
GBP £ 202
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โข Email Marketing Fundamentals: Understanding the basics of email marketing, including its importance, benefits, and best practices. โข Data Security and Privacy: Protecting customer data and ensuring privacy, including an overview of GDPR, CAN-SPAM, and other regulations. โข Creating Secure Email Campaigns: Strategies for creating secure email campaigns, including encryption and secure authentication methods. โข Managing Email Lists Securely: Securely managing email lists, including data storage, list segmentation, and list cleaning. โข Testing and Optimizing Email Security: Testing and optimizing email security, including simulated phishing attacks and email security assessments. โข Incident Response Planning: Developing an incident response plan for email marketing, including steps to take in the event of a data breach or security incident. โข Email Deliverability and Security: Maximizing email deliverability while maintaining security, including authentication protocols and avoiding spam filters. โข Legal and Ethical Considerations: Understanding legal and ethical considerations in email marketing, including anti-spam laws and ethical data collection practices.
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