Postgraduate Certificate in Agri-Business Performance Marketing
-- ViewingNowThe Postgraduate Certificate in Agri-Business Performance Marketing is a career-advancing course designed to equip learners with essential skills in digital marketing, specifically tailored for the agri-business industry. This certificate program emphasizes the importance of data-driven strategies in today's digital landscape, empowering learners to make informed decisions and drive business growth.
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โข Digital Marketing Fundamentals: Understanding the basics of digital marketing, including search engine optimization (SEO), pay-per-click (PPC) advertising, and social media marketing.
โข Agri-Business Landscape: Exploring the unique challenges and opportunities in the agri-business industry, including market research and analysis.
โข Content Marketing for Agri-Business: Developing a content marketing strategy tailored to the agri-business industry, including the creation and distribution of valuable, relevant, and consistent content.
โข Email Marketing in Agri-Business: Building and managing an email marketing program to engage with customers and promote products and services.
โข Performance Marketing in Agri-Business: Implementing and measuring the success of performance marketing campaigns, including tracking and analyzing key performance indicators (KPIs).
โข Data-Driven Decision Making in Agri-Business Marketing: Utilizing data and analytics to make informed marketing decisions, including segmentation, targeting, and positioning.
โข Ethics and Compliance in Agri-Business Marketing: Understanding and adhering to ethical and regulatory guidelines in agri-business marketing, including truth in advertising and data privacy.
โข Emerging Trends in Agri-Business Marketing: Staying up-to-date with the latest trends and technologies in agri-business marketing, including artificial intelligence, virtual reality, and voice search.
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