Postgraduate Certificate in Customer Relations Communication
-- viewing nowThe Postgraduate Certificate in Customer Relations Communication is a valuable course that enhances communication skills in the context of customer relations. With the increasing importance of customer experience in today's business landscape, there is a high industry demand for professionals with exceptional customer relations communication skills.
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Course Details
• CRM Strategy and Management: This unit will cover the development and implementation of CRM strategies, including the use of technology to manage customer relationships.
• Customer Service Delivery: Students will learn about best practices in customer service delivery, including communication skills, problem-solving, and complaint handling.
• Customer Experience Management: This unit will focus on creating positive customer experiences, including customer journey mapping, touchpoint analysis, and feedback management.
• Data-Driven Customer Relations: Students will learn how to use data and analytics to inform CRM decisions, including segmentation, targeting, and positioning.
• Social Media and Digital Customer Relations: This unit will cover the use of social media and digital channels for CRM, including social listening, engagement, and community management.
• CRM in a Global Context: Students will learn about the challenges and opportunities of CRM in a global context, including cultural differences, language barriers, and regulatory environments.
• CRM Ethics and Compliance: This unit will cover the ethical and legal considerations of CRM, including data privacy, security, and compliance with relevant regulations.
• CRM Innovation and Technology: Students will learn about emerging trends and technologies in CRM, including artificial intelligence, machine learning, and the Internet of Things.
Career Path
Entry Requirements
- Basic understanding of the subject matter
- Proficiency in English language
- Computer and internet access
- Basic computer skills
- Dedication to complete the course
No prior formal qualifications required. Course designed for accessibility.
Course Status
This course provides practical knowledge and skills for professional development. It is:
- Not accredited by a recognized body
- Not regulated by an authorized institution
- Complementary to formal qualifications
You'll receive a certificate of completion upon successfully finishing the course.
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