Undergraduate Certificate in Blue Ocean Strategy

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The Undergraduate Certificate in Blue Ocean Strategy is a comprehensive course designed to provide learners with a deep understanding of the Blue Ocean Strategy framework and its practical implementation in today's business world. This certificate course emphasizes the importance of creating uncontested market space, driving innovation, and delivering exceptional value to customers.

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About this course

With the ever-increasing competition in every industry, there is a high demand for professionals who can think creatively, identify new market opportunities, and drive growth. This course equips learners with essential skills for career advancement by teaching them how to apply the Blue Ocean Strategy tools and techniques to real-world business scenarios, helping them to stand out in a crowded job market. Upon completion of this course, learners will have a solid understanding of the Blue Ocean Strategy framework, its principles, and how to use it to create new market space, drive innovation, and deliver exceptional value to customers. This will enable them to make more informed business decisions, drive growth, and advance their careers in a rapidly changing business landscape.

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Course Details


Unit 1: Introduction to Blue Ocean Strategy

Unit 2: Value Innovation and the Strategy Canvas

Unit 3: Reconstruct Market Boundaries and the Four Actions Framework

Unit 4: The Blue Ocean Idea Index and Visualizing Blue Ocean Opportunities

Unit 5: Tipping Point Leadership and Building Execution Capability

Unit 6: Blue Ocean Strategy Formulation: From Theory to Practice

Unit 7: Implementing Blue Ocean Strategy and Overcoming Barriers

Unit 8: Blue Ocean Shift: From Disruption to Creation

Unit 9: Real-World Blue Ocean Strategy Case Studies

Unit 10: Capstone Project: Developing a Blue Ocean Strategy for a Real-World Business

Career Path

Entry Requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course Status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Sample Certificate Background
UNDERGRADUATE CERTIFICATE IN BLUE OCEAN STRATEGY
is awarded to
Learner Name
who has completed a programme at
London School of International Business (LSIB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
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