Postgraduate Certificate in B2B Sales Training
-- ViewingNowThe Postgraduate Certificate in B2B Sales Training is a comprehensive course designed to meet the growing demand for skilled B2B sales professionals. This certificate program emphasizes the importance of strategic selling, key account management, and negotiation skills in the B2B sales industry.
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โข B2B Sales Fundamentals: Understanding the B2B sales process, buyer personas, and market segmentation.
โข Strategic Selling: Developing a strategic approach to B2B sales, including account planning and targeting high-value opportunities.
โข Building Relationships: Building and maintaining long-term relationships with B2B clients, including communication and negotiation skills.
โข Sales Enablement: Leveraging technology, data, and content to enable sales teams to be more effective and efficient.
โข Sales Analytics: Using data and analytics to measure and improve sales performance, including sales forecasting and pipeline management.
โข B2B Sales Trends and Innovations: Staying up-to-date with the latest trends and innovations in B2B sales, including social selling, account-based marketing, and artificial intelligence.
โข Sales Leadership: Leading and managing a B2B sales team, including coaching, motivation, and performance management.
โข Ethical Selling: Understanding and adhering to ethical standards in B2B sales, including compliance, transparency, and integrity.
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