Postgraduate Certificate in Mandarin-English Omnichannel Marketing
-- ViewingNowThe Postgraduate Certificate in Mandarin-English Omnichannel Marketing is a comprehensive course that bridges the gap between Mandarin and English marketing strategies. With the rapid growth of businesses in China and increased demand for effective cross-cultural communication, this course is more important than ever.
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โข Unit 1: Introduction to Omnichannel Marketing in Mandarin-English Contexts
โข Unit 2: Mandarin and English Language Marketing: Similarities and Differences
โข Unit 3: Cultural nuances in Mandarin and English Marketing Communication
โข Unit 4: Digital Marketing Strategies for Mandarin-English Omnichannel Approaches
โข Unit 5: Social Media Management for Mandarin and English Audiences
โข Unit 6: Content Marketing in Mandarin and English: Localization and Transcreation
โข Unit 7: SEO and SEM for Mandarin and English Websites and Apps
โข Unit 8: Metrics and Analytics in Mandarin-English Omnichannel Marketing
โข Unit 9: Case Studies in Successful Mandarin-English Omnichannel Marketing Campaigns
โข Unit 10: Future Trends and Innovations in Mandarin-English Omnichannel Marketing
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