Professional Certificate in Performance Marketing for SaaS Businesses
-- ViewingNowThe Professional Certificate in Performance Marketing for SaaS Businesses is a comprehensive course designed to equip learners with the essential skills required to excel in the fast-paced world of SaaS (Software as a Service) businesses. This certificate course is crucial for professionals looking to advance their careers in performance marketing, as SaaS businesses continue to drive demand for experts who can effectively market and sell these services.
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• Performance Marketing Fundamentals
• SaaS Business Model and KPIs
• Understanding Customer Lifetime Value (CLTV) & Customer Acquisition Cost (CAC)
• Setting up Tracking & Analytics for SaaS Performance Marketing
• Search Engine Marketing (SEM) for SaaS Businesses
• Social Media Advertising in SaaS Performance Marketing
• Email Marketing and Marketing Automation for SaaS
• Retargeting and Remarketing Strategies for SaaS
• Optimizing Landing Pages & Funnels for SaaS Performance Marketing
• A/B Testing and Conversion Rate Optimization (CRO) for SaaS
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