Undergraduate Certificate in Performance Marketing for Youtubers
-- ViewingNowThe Undergraduate Certificate in Performance Marketing for Youtubers is a comprehensive course designed to equip learners with essential skills for success in the rapidly growing field of performance marketing. This course emphasizes the importance of data-driven strategies, audience engagement, and content monetization, making it ideal for aspiring or established YouTubers seeking to enhance their career prospects.
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⢠YouTube Channel Optimization: Setting up and optimizing a YouTube channel for performance marketing, including channel art, video titles, descriptions, and tags.
⢠Video Production for Marketers: Techniques for creating high-quality videos that engage and convert viewers, including video editing, lighting, and sound.
⢠YouTube SEO: Strategies for improving a YouTube channel's search engine rankings, including keyword research, tag optimization, and backlink building.
⢠YouTube Advertising: Overview of YouTube's advertising platform, including targeting options, ad formats, and campaign management.
⢠Performance Metrics for YouTube: Understanding key performance metrics for YouTube, including watch time, engagement rate, and conversion rate.
⢠Influencer Marketing on YouTube: Strategies for working with influencers on YouTube to reach a larger audience and increase brand awareness.
⢠Affiliate Marketing on YouTube: Techniques for promoting affiliate products on YouTube, including disclosure requirements and best practices.
⢠Email Marketing for YouTube: Integrating email marketing with a YouTube channel to build a list of subscribers and increase engagement.
⢠Monetization Strategies for YouTube: Overview of different monetization strategies for YouTube, including sponsorships, merchandise sales, and Super Chat.
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