Postgraduate Certificate in Customer Journey Storytelling
-- ViewingNowThe Postgraduate Certificate in Customer Journey Storytelling is a comprehensive course designed to meet the growing industry demand for professionals who can create compelling, data-driven customer narratives. This certificate course emphasizes the importance of understanding customer behavior, emotions, and pain points, and using this insight to craft effective, engaging stories that drive business growth.
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⢠Unit 1: Introduction to Customer Journey Storytelling
⢠Unit 2: Mapping the Customer Journey
⢠Unit 3: Understanding Customer Personas
⢠Unit 4: Analyzing Customer Touchpoints
⢠Unit 5: Crafting Compelling Customer Stories
⢠Unit 6: Leveraging Data for Customer Journey Insights
⢠Unit 7: Designing Customer-Centric Experiences
⢠Unit 8: Measuring and Optimizing Customer Journey Performance
⢠Unit 9: Communicating Customer Journey Insights
⢠Unit 10: Ethics and Privacy in Customer Journey Storytelling
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