Professional Certificate in Competitive Email Marketing

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The Professional Certificate in Competitive Email Marketing is a vital course for digital marketers seeking to enhance their email marketing skills. With email marketing's continued relevance in today's digital landscape, this course's industry-demanded curriculum equips learners with the latest strategies and techniques for effective email campaigns.

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AboutThisCourse

The course covers topics such as email design, automation, personalization, and analytics, providing learners with a comprehensive understanding of the email marketing industry's best practices. By completing this course, learners will gain the essential skills necessary for career advancement and will be able to create and execute successful email marketing campaigns that drive engagement, increase conversions, and improve ROI.

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CourseDetails

• Email Marketing Fundamentals: Understanding the basics of email marketing, including its importance, benefits, and best practices. • Targeted Audience and Segmentation: Identifying and segmenting the target audience to create personalized and relevant email campaigns. • Email Campaign Design: Designing effective email campaigns that drive engagement and conversions, with a focus on mobile optimization. • Copywriting for Email Marketing: Writing compelling email copy that resonates with the target audience and encourages clicks. • Email Deliverability and CAN-SPAM Compliance: Ensuring high email deliverability rates and complying with anti-spam laws and regulations. • Email Marketing Metrics and Analytics: Measuring and analyzing email marketing performance using key metrics such as open rates, click-through rates, and conversion rates. • A/B Testing and Optimization: Conducting A/B tests to optimize email campaigns and improve overall performance. • Email Automation and Drip Campaigns: Implementing email automation and drip campaigns to nurture leads and increase conversions. • Integrating Email Marketing with CRM and Marketing Automation Platforms: Integrating email marketing with CRM and marketing automation platforms for a seamless and efficient workflow.

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EntryRequirements

  • BasicUnderstandingSubject
  • ProficiencyEnglish
  • ComputerInternetAccess
  • BasicComputerSkills
  • DedicationCompleteCourse

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  • NotAccreditedRecognized
  • NotRegulatedAuthorized
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CourseFee

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FastTrack GBP £140
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AcceleratedLearningPath
  • ThreeFourHoursPerWeek
  • EarlyCertificateDelivery
  • OpenEnrollmentStartAnytime
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StandardMode GBP £90
CompleteInTwoMonths
FlexibleLearningPace
  • TwoThreeHoursPerWeek
  • RegularCertificateDelivery
  • OpenEnrollmentStartAnytime
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  • FullCourseAccess
  • DigitalCertificate
  • CourseMaterials
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PROFESSIONAL CERTIFICATE IN COMPETITIVE EMAIL MARKETING
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London School of International Business (LSIB)
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05 May 2025
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