Graduate Certificate in Exploring YouTube Ad Platforms

Name: Graduate Certificate in Exploring YouTube Ad Platforms
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The Graduate Certificate in Exploring YouTube Ad Platforms is a comprehensive course designed to empower learners with the necessary skills to excel in digital marketing, particularly on YouTube. This course emphasizes the importance of YouTube as a powerful advertising platform, with over 2 billion monthly logged-in users, making it a critical component in any successful marketing strategy.

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AboutThisCourse

In this program, learners gain hands-on experience in creating and managing YouTube ad campaigns, analyzing campaign performance, and understanding the nuances of YouTube's algorithms and best practices. The course is led by industry experts, ensuring that learners receive up-to-date and relevant information, preparing them for the ever-evolving digital marketing landscape. Upon completion, learners will be equipped with essential skills for career advancement in digital marketing, including the ability to create and manage effective YouTube ad campaigns, analyze campaign performance, and optimize campaigns for maximum ROI. This course is in high demand, with the digital marketing industry projected to grow by 30% over the next five years. Enroll today and take the first step towards a rewarding career in digital marketing!

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CourseDetails

• Unit 1: Introduction to YouTube Ad Platforms
• Unit 2: Setting Up a Google Ads Account for YouTube
• Unit 3: Understanding YouTube Ad Formats
• Unit 4: Creating Effective YouTube Video Ads
• Unit 5: Targeting Strategies for YouTube Ad Campaigns
• Unit 6: Measuring Success: YouTube Ad Metrics & Analytics
• Unit 7: Optimizing YouTube Ad Campaigns for Maximum ROI
• Unit 8: Leveraging Influencer Partnerships for YouTube Advertising
• Unit 9: Navigating YouTube's Ad Policies & Guidelines
• Unit 10: Future Trends in YouTube Advertising

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EntryRequirements

BasicUnderstandingSubject
ProficiencyEnglish
ComputerInternetAccess
BasicComputerSkills
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FastTrack GBP £140

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AcceleratedLearningPath

ThreeFourHoursPerWeek
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StandardMode GBP £90

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FlexibleLearningPace

TwoThreeHoursPerWeek
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GRADUATE CERTIFICATE IN EXPLORING YOUTUBE AD PLATFORMS

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London School of International Business (LSIB)

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05 May 2025

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