Postgraduate Certificate in Tactical Marketing Planning.

-- viendo ahora

The Postgraduate Certificate in Tactical Marketing Planning is a comprehensive course that provides learners with essential skills in developing and implementing effective marketing strategies. This certificate course is crucial in today's fast-paced business environment, where companies need to stay ahead of the competition by utilizing data-driven marketing tactics.

4,0
Based on 2.676 reviews

3.872+

Students enrolled

GBP £ 140

GBP £ 202

Save 44% with our special offer

Start Now

Acerca de este curso

With industry demand for marketing professionals who can think tactically and strategically on the rise, this course is designed to equip learners with the necessary skills to succeed in their careers. The course covers various topics, including market research, customer segmentation, targeting, positioning, and campaign planning. By completing this course, learners will gain a deep understanding of the latest marketing planning techniques, enabling them to make informed decisions that drive business growth. This certificate course is an excellent opportunity for marketing professionals looking to advance their careers, recent graduates seeking to gain a competitive edge, or anyone interested in pursuing a career in marketing.

HundredPercentOnline

LearnFromAnywhere

ShareableCertificate

AddToLinkedIn

TwoMonthsToComplete

AtTwoThreeHoursAWeek

StartAnytime

Sin período de espera

Detalles del Curso

• <strong>Tactical Marketing Planning</strong>: Introduction to the concepts, frameworks, and processes of tactical marketing planning. Understanding the role of tactical marketing in achieving overall marketing and business objectives.
• <strong>Market Research and Analysis</strong>: Utilizing various research techniques to gather and analyze market data, customer insights, and competitive intelligence to inform tactical marketing decisions.
• <strong>Target Marketing</strong>: Identifying and segmenting target markets, understanding customer needs and preferences, and developing positioning strategies to effectively reach and engage customers.
• <strong>Marketing Mix Strategies</strong>: Designing and implementing integrated marketing mix strategies that effectively reach and engage target customers, with a focus on product, price, promotion, and place strategies.
• <strong>Digital Marketing Techniques</strong>: Leveraging digital marketing channels and techniques, such as search engine optimization (SEO), social media marketing, email marketing, and content marketing, to effectively reach and engage target customers.
• <strong>Measurement and Evaluation</strong>: Establishing metrics and key performance indicators (KPIs) to measure and evaluate the effectiveness of tactical marketing strategies, and using data-driven insights to optimize marketing performance.
• <strong>Marketing Ethics and Compliance</strong>: Understanding and adhering to ethical and regulatory standards in marketing, including privacy laws, advertising standards, and fair trade practices.
• <strong>Marketing Strategy Integration and Alignment</strong>: Integrating and aligning tactical marketing strategies with overall marketing and business strategies, and ensuring consistent and cohesive messaging and branding across all marketing channels.
• <strong>Marketing Planning and Implementation</strong>: Developing and implementing comprehensive marketing plans that effectively reach and engage target customers,

Trayectoria Profesional

Loading chart...
The Postgraduate Certificate in Tactical Marketing Planning equips learners with the essential skills and knowledge to thrive in today's dynamic marketing landscape. This section showcases a 3D pie chart highlighting the distribution of various roles in the marketing industry, providing a clear picture of the job market trends in the UK. Roles in the marketing industry: 1. **Digital Strategist**: As a digital strategist, you'll develop and implement innovative online campaigns to boost brand awareness and increase engagement. This role requires a deep understanding of web analytics, SEO, content strategy, and social media. 2. **Content Marketing Specialist**: Content marketing specialists create valuable, relevant, and consistent content to attract and engage a clearly defined audience. They're responsible for managing content marketing plans, measuring content performance, and creating a content calendar. 3. **SEO Specialist**: SEO specialists focus on optimizing websites and web pages to rank higher in search engine results. They use various tactics, such as keyword research, link building, and technical SEO, to improve search visibility and drive organic traffic. 4. **Email Marketing Specialist**: Email marketing specialists design, build, and manage email campaigns to engage customers and drive sales. They're responsible for creating email templates, managing email lists, and analyzing campaign performance. 5. **Social Media Manager**: Social media managers develop and implement social media strategies to promote brand growth, engagement, and loyalty. They create and curate content, manage social media budgets, and monitor analytics to optimize campaigns. 6. **Marketing Analyst**: Marketing analysts gather, analyze, and interpret data to identify trends, opportunities, and challenges in the market. They use this information to help businesses make informed decisions about their marketing strategies. The 3D pie chart above provides a visual representation of these roles, showcasing their respective significance in the marketing industry. This information can help you make informed decisions about the career path that best suits your interests and skills.

Requisitos de Entrada

  • Comprensión básica de la materia
  • Competencia en idioma inglés
  • Acceso a computadora e internet
  • Habilidades básicas de computadora
  • Dedicación para completar el curso

No se requieren calificaciones formales previas. El curso está diseñado para la accesibilidad.

Estado del Curso

Este curso proporciona conocimientos y habilidades prácticas para el desarrollo profesional. Es:

  • No acreditado por un organismo reconocido
  • No regulado por una institución autorizada
  • Complementario a las calificaciones formales

Recibirás un certificado de finalización al completar exitosamente el curso.

Por qué la gente nos elige para su carrera

Cargando reseñas...

Preguntas Frecuentes

¿Qué hace que este curso sea único en comparación con otros?

▼

¿Cuánto tiempo toma completar el curso?

▼

WhatSupportWillIReceive

▼

IsCertificateRecognized

▼

WhatCareerOpportunities

▼

¿Cuándo puedo comenzar el curso?

▼

¿Cuál es el formato del curso y el enfoque de aprendizaje?

▼

Tarifa del curso

MÁS POPULAR
Vía Rápida: GBP £140
Completa en 1 mes
Ruta de Aprendizaje Acelerada
  • 3-4 horas por semana
  • Entrega temprana del certificado
  • Inscripción abierta - comienza cuando quieras
Start Now
Modo Estándar: GBP £90
Completa en 2 meses
Ritmo de Aprendizaje Flexible
  • 2-3 horas por semana
  • Entrega regular del certificado
  • Inscripción abierta - comienza cuando quieras
Start Now
Lo que está incluido en ambos planes:
  • Acceso completo al curso
  • Certificado digital
  • Materiales del curso
Precio Todo Incluido • Sin tarifas ocultas o costos adicionales

Obtener información del curso

Te enviaremos información detallada del curso

Pagar como empresa

Solicita una factura para que tu empresa pague este curso.

Pagar por Factura

Obtener un certificado de carrera

Fondo del Certificado de Muestra
POSTGRADUATE CERTIFICATE IN TACTICAL MARKETING PLANNING.
se otorga a
Nombre del Aprendiz
quien ha completado un programa en
London School of International Business (LSIB)
Otorgado el
05 May 2025
ID de Blockchain: s-1-a-2-m-3-p-4-l-5-e
Agrega esta credencial a tu perfil de LinkedIn, currículum o CV. Compártela en redes sociales y en tu revisión de desempeño.
SSB Logo

4.8
Nueva Inscripción
→ Ver Curso